There is no jewelry ERP without CRM integration

With our ERP software you can manage everything on a single platform:

the CRM module is linked with the production and inventory modules as well.

Centralized customer and vendor management

PIRO’s Customer Relationship Management module centralizes the management of the data of your customers.

Customer Relationship Management (CRM) is a central part of every business. PIRO provides all the CRM functions necessary to seamlessly integrate your customers information with your real-time production processes.

  • 360-degree customer view: mapping of all customer interactions; you can view all customer related jobs, invoices, payments, email history and associated files
  • You can create customer groups and categories and create pricing categories.
  • PIRO has a flexible pricing system: you can create group-level pricing but also individual pricing models for your customers; you can further fine-tune your pricing by creating pricing models for individual styles or finished jewelry for a particular customer.
  • You can access all customer-relevant data under the CRM, like profile information, past job orders, invoices, notes, email communication between them and your staff, their preferences, etc.
  • PIRO automatically rates your customers based on criteria that you can set: how much they purchase, how well they keep up with their payments, etc. This information is always visible so you can take it into consideration whenever you deal with the particular customer.
  • PIRO automatically tracks any inventory that belongs to your customers: metals, diamonds, finished jewelry, consigned goods, etc.
  • You can improve your customer service as PIRO will alert you and your staff for any special needs of your customers during the manufacturing process, so you can make sure they get the level of service they require.
  • Vendor management allows you to build a relationship with your suppliers and service providers, organizing them into categories. Assigning vendor to Purchase Order can be performed with a simple step, you can even merge Purchase Orders for the same vendor.
  • Company locations: for customers having multiple branches, the various branches, or locations, may be used, tracked and billed separately on various orders, while allowing users to overview their accounting related information both separately and as part of the same customer.
  • Call logs: users may opt to save a summary of their phone conversations with customers in the form of call logs tracked separately for each customer, ensuring that important information discussed with the client is never lost.
  • Customer sales representatives: each customer may be assigned one or multiple sale representatives users, allowing you to make sure that each customer is handled by the representative that is most suited to their needs.

Video Tutorial:
Customer Relationship Management

The CRM toolset improves communication, organizes and secures your customer data. You can keep detailed profiles for all of your customers, and set up customer groups and categories.

Video Tutorial:
Jewelry pricing

PIRO has a flexible jewelry pricing system: you can charge your customers based on markups/discounts applied on customer profiles, customer category level or system level.